Girlboss by Sophia Amaruso
This post may contain affiliate links. Check out my full Disclosure Policy for more information.
#GIRLBOSS has been popping up all over in many of the Facebook groups that I participate in on a regular basis. So, of course, I had to check it out.
I had never heard of Sophia or Nasty Gal (Sophia’s brand) before. And I actually thought it was something much worse than it really is, until I looked up their website. I almost didn’t finish reading the book because of the title of her brand. But I’m glad I stuck with it, looked up her website and kept reading the book.
This book is written by Sophia all about how Sophia became a #girlboss. She was never someone to fit in, so she went out and ended up creating a business that is different than anything else out there. This book chronicles exactly how Sophia went about this and many of the lessons she learned along the way.
My 3 biggest takeaways from this book:
1. Your customer service is what keeps people coming back for more and bringing their friends too. It doesn’t matter what type of business you have. If you offer amazing customer service to your clients, they will continue to come back, time and time again. Many of Sophia’s customers were repeat buyers, and they still are today. And this is true to any brand, whether you have physical products, are a coach or online service provider, or anything else in today’s business world. Customer service is the key.
2. As a small business owner, it is important that you know how to handle ALL aspects of the business before you hire someone else to do it for you. This is one my absolute favorite lessons from the book. I see so many people who really don’t know how to do even half of the stuff it takes to run a business, try running a business, then not knowing where their money went, or how to email their list, or even create said list, etc. To me, this has always seemed like a given, being that I grew up with my parents running their own business, I learn things so quickly and easily and I have multiple business college degrees. But seeing the amount of people who don’t know how to handle all aspects of their business and have to outsource things before they even really get started, is just mind boggling to me. You have to know all of the ways to handle your business before you can outsource.
3. The more of YOU that you put into your business and brand, the more amazing it will be. Customers buy YOU. They don’t buy your stuff just because, they are buying because you created it or you put yourself into it. It may seem like a small thing, but this is the biggest part of your business.
My favorite line in this book, “My business wouldn’t exist today, if I didn’t have a CFO.” This is my favorite line because I am an accountant and online business bookkeeper. I help other female entrepreneurs understand their business and where the money they make actually goes.
Overall, I do think this is a very good book with a lot of real life experience. In today’s society, where we have so much fiction, we have to pick and choose which fantasy we want to live. But this book tells it like it is, without adding in that fantasy. It makes having a business and building it from the ground up, so much more real.
I just didn’t like the last few chapters of this book because I actually felt that they took away from the overall message of the book, even though I know they are a part of business and Sophia’s overall message. I won’t say they aren’t for you, they just weren’t for me because it just didn’t seem to flow as nicely as the rest of the book did.
I would recommend this book to any woman who has already started or who plans to start their own business. There is so much valuable information in this book for #girlbosses to take and make their own. And also to help them succeed with business and life.